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Argentinian-born Paula is a London-based hands-on art director, set designer and stylist with strong conceptual thinking and storytelling with over ten years of experience. Coming up with big ideas and executing them in any kind of format are some of her key skills.

Paula has worked for various agencies and studios including JWT, McCann, Leo Burnett, Vice magazine and her own design studio in Barcelona that focused on lighting, sculptural furniture and installations.

In 2016 she founded Texas and the Artichoke, a brand of silk scarves and homeware that has been featured in Vogue and Elle Decoration and sold in Anthropologie and other shops in the UK, US and rest of Europe.

Currently Paula is focused in set design and prop styling for window displays, experiential events and photoshoots. Clients include Bombay Sapphire, Beefeater, Samsung, Urban Outfitters and prestigious stores like Harrods and John Lewis.

£ 250 / day

call 07715 093705

Skills and experience

  • Wardrobe - fashion
  • Wardrobe - commercial
  • Knowledge of prop houses
  • Styling
  • Art Direction
  • Set dressing
  • Props and prop making
  • Research
  • Returns

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